
Less is more: the strategy workshop
A 90-minute practical workshop for business owners who want to feel more confident and less overwhelmed by their marketing.
If you feel like you've neglected your marketing recently, or you're pouring hours into creating content each week and not seeing the results, this is for you...
The Less is More 90-minute strategy session is designed to help you strip away the noise, build confidence in your marketing, and understand where your time is best spent.
In this practical workshop, I'll talk you through the basic principles of creating a content marketing strategy step by step and be on hand for any questions you might have.
You’ll walk away with a content strategy tailored to your business that you can actually use.
What you'll learn
During this 90-minute practical workshop, I'll guide you through the exact exercise I work through with my one-to-one strategy clients. I'll cover topics including:
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Your ideal client and the problem they have
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How you can help them
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Making the most of your website
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Your content buckets
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Creating content from your buckets
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Using blogs to answer key questions
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Making the most of your content
By the end of the session, you'll:
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Have a clearer, more focused approach to attracting the right clients
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Have a content strategy and actual content you can use straight away
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Feel more confident in your marketing
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Stop second-guessing every piece of content you create
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Know where your time and energy will have the biggest impact
No complicated strategies or overcomplicated lectures. Just practical guidance that’ll save you time and help you market your business with confidence.
This is for you if...
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You spend hours creating content but rarely see results
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You’re not being specific enough about who you’re talking to
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You constantly wonder whether you're saying the right thing
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You’re creating content from scratch every single time
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You feel like everyone else has marketing figured out except you
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You're trying to be on every platform because you think you should be
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You're close to burnout and know something has to change



