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Why you should join Ready, Steady, Write if you’re a female business owner
If you’ve been thinking about joining Ready, Steady, Write , but have a few reservations, you’ve come to the right place. I’ve put together some questions and answers that you might have wondered yourself. If your question isn’t listed here, get in touch and let me know (scroll to the bottom for ways to get in touch). I’ll even add it to this page. What is Ready, Steady, Write? It’s my accountability club for female business owners who want to get on top of their content ma
Dec 11, 2025


What Vicky Pattison can teach us about content marketing
I loved watching Vicky Pattison on Strictly. And I was gutted when she was voted out of the competition. Spoiler! Not only was she a fab dancer, but she cracked me up. Why? Because she doesn’t take herself too seriously. Plus, she doesn’t fall into the trap of sounding like every other reality star out there – and let’s face it, there’s a lot of them around these days. Some of the lines she came out with on the show were hilarious. If you've not been watching Strictly or ar
Dec 1, 2025


How to find the time to stay consistent with your content marketing
I’ve lost count of how many times people have asked me how I find the time to publish content consistently. I’m not gonna lie, it takes some hard work and a fair bit of determination. But I’m as stubborn as they come. And when I set myself a goal, I make sure I bloomin’ well achieve it. Make marketing a priority When you run a business, you’re not just doing the work you set out to do. You’re managing the finances, marketing your services, dealing with customer queries, and
Nov 3, 2025


What is a content marketing strategy and why do I need one?
When you first started your business, you were probably told “you need to be doing content marketing”. So you set up an Instagram...
Sep 30, 2025


How to write marketing content for your small business (even if you hate writing)
When you’re a business owner, you have to wear all the hats - the accountant’s hat, the HR manager’s hat, the marketing manager’s hat....
Aug 25, 2025


Why content marketing is the secret weapon in your business toolkit
When you’re building your business from the ground up, you wear a lot of different hats . There’s the CEO hat, the finance director hat,...
Jun 4, 2025


Offloading the mental load
I snapped at my husband last night. He didn’t do anything wrong. I was just tired. Not just physically tired. That also goes without...
Apr 24, 2025


3 reasons you need a copywriter
Aside from being a flippin' awesome writer, an experienced content strategist, and just a genuinely nice person to work with, there are 3...
Apr 3, 2025


5 mistakes brands make when writing for parents
Being a parent is the toughest job in the world, and from my experience, parents want relatable content and reassurance that they’re...
Nov 17, 2024


Balancing motherhood and business: the reality of being a mum and business owner
It’s no secret that being a mum is tough. A study that looked at 2,000 American mothers of kids between the ages of five and 12 years...
Oct 29, 2024


7 things I’ve learnt since becoming a school mum
As the new school year gets under way, I've been reflecting on what I've learnt since becoming a school mum. It has gone incredibly fast,...
Sep 1, 2024


7 top tips to successful toilet training
One in four children starting school in September, aren’t trained to use the toilet. That was the statistic I read in a news story last...
Aug 28, 2024


Reflections of a mum
When did I become a mum? I know there’s an obvious answer to that question, but it’s crazy to think how much my life – and more to the...
Aug 18, 2024


Why I was dreading turning 40
It seems trivial, but I was dreading turning 40. Yeah, I know age is just a number. But this one seemed like a mighty-big one. I...
Aug 11, 2024


Why perfect parenting doesn’t exist
There’s no such thing as a perfect parent. There, I said it! I’m certainly not a perfect parent. This picture may look like we’re an...
Jul 25, 2024


The different hats of a content writer and business owner
As a freelance writer and business owner, I wear a lot of different hats. I’m still learning how to run my business effectively, but...
Jul 2, 2024


7 tips for returning to work after maternity leave
My confidence and maternal mental health were at an all-time low when I went back to work after having my first daughter. I’d spent a...
May 3, 2024


What’s the difference between a copywriter and a content writer?
If you’re looking for someone to write for you – whether that’s blogs, a landing page or some social media posts – do you know what to...
Apr 22, 2024


7 reasons why building a business is like raising kids
I know what it’s like to build a business while raising kids. And it might seem crazy, but there are some striking similarities. You’re...
Apr 2, 2024


7 signs you need new website copy
As a mum in business, you know that having a killer website is like having a secret weapon in your back pocket (along with the snotty...
Feb 2, 2024
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